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West Exhibition

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2018

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05

The 17th China Western International Advertising Festival sets a record for the largest industry exhibition in the western region.

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The 17th China Western International Advertising Festival and the 13th Chongqing International LED Urban Landscape Lighting Exhibition, themed "Brand, Quality, Innovation, and Practicality," attracted 719 exhibiting companies and tens of thousands of products from the United States, Japan, South Korea, Hong Kong, Taiwan, and major cities like Beijing, Shanghai, Guangzhou, and Shenzhen. The exhibition area reached 60,000 square meters, a 50% increase compared to the same period last year, setting a record for both the advertising festival and the landscape lighting exhibition.
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Zhang Guohua, President of the China Advertising Association, highly praised this year's advertising festival and landscape lighting exhibition at the forum, and expressed hope that the next advertising festival will pay more attention to the integrated development of traditional media and new media, fully utilize the interactive functions of online and offline, strengthen communication with local governments, and seek more attention and support from the government.
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Zhang Guohua, President of the China Advertising Association
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Xiao Jinsheng, President of the Chongqing Advertising Association
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Wang Shunbo, President of the Chongqing Lighting Electrical Association
According to Guo Xubing, General Manager of the organizing unit - Chongqing West Exhibition Planning Co., Ltd., to better promote the healthy and orderly development of the western advertising industry and the LED urban landscape lighting industry, and to better build an industry regional platform for Chongqing as a bridgehead, the 2019 advertising festival and lighting exhibition will strengthen the integration of the upstream and downstream of the two industry chains, enhance the planning and execution of the western advertising industry and professional exhibitions, actively communicate with government functional departments, and allow exhibitors, engineering parties, and consumers to benefit together, striving to become the most influential industry benchmark event in the western region.
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It is understood that through 17 years of unremitting efforts, the China Western International Advertising Festival and the LED Urban Landscape Lighting Exhibition have become highly influential professional events in the western region, and have also become the most important channel for major advertising companies and LED urban landscape lighting companies to compete for the western market.
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